App Store Optimization Infographic – How To Promote Your App

app store optimization infographic

Today is a big day for all mobile marketers. The Mobile World Congress 2013 started today in the “Mobile World Capital” Barcelona. Over the next 4 days numerous presenters and 1,500 exhibitors will show their new ideas to the world.

During the congress we expect to see new ideas and applications of mobile technology, from contactless mobile payment systems to new augmented reality technology. Mobile technology is evolving at lightning speed, which gives the opportunity for new companies with new technologies and applications to enter the market.

One of the many MWC programmes will be App Planet, where the mobile app community will gather, learn and discuss the future of mobile app development and promotion. High-profile companies like Nokia, Samsung and Plantronics will present their visons of the future of mobile technology.

3 Reasons to Start ASO Now

Among mobile app marketers App Store Optimization (ASO) will be quite a big topic. With millions of mobile apps on the market, visibility, promotion and app-store rankings are crucial for mobile apps to be successful and differentiate themselves from the huge competition.

If you already have an mobile app, here are 3 reasons to start doing App Store Opmization NOW:

  1. App Store & Google Play include 775,000 apps each already! Get your app found and noticed!
  2. 81 % of U.K. App Store visitors stop browsing after checking out the top 50 apps
  3. 75 % of users download apps from the top charts without having heard about them before.

We have created an infographic showing you the essence of App Store Optimization and why you should start now!

Infographic about app store optimization or ASO

If you like this Infographic, feel free to embed it on your own blog or website using the code below:

<a title="App Store Optimization Infographic" href="" target="_blank"> <img src="" alt="App Store Optimization Infographic by" width="100%" border="0" /></a><br /> <a href="" target="_blank">App Store Optimization Infographic</a> by <a href="" target="_blank"></a>
Daniel's passion is optimizing stuff, making it work better and faster. He likes tech, entrepreneurship and the outdoors. You can find him on Google+ and Twitter. Online Marketer | Entrepreneur | Hard Worker | Smart Thinker | Techie
  • Jonathan

    very cool infographic, Tools for measuring success is becoming more and more important to the ‘C-Suit’! Cheers for sharing.

  • Brilliant infographic Daniel. I work in an app development company, http://www.skiusainc com/mobile-app-development.html and we create both iOS and Android apps . Earlier we used to use google analytics for checking our app statistics but while it is a great tool for measuring your online marketing efforts, it doesnt necessarily hold true as far as analyzing mobile apps are concerned.

    In that regard, Flurry is awesome. It has such great features with regards to app downloads, app removal, regional downloads, etc that gives you such much more insights.

  • intubeonapplestore

    Excellent post on ASO.i follow your guidelines.

  • steveparry

    Awesome Post! This is a unique content
    that I have been looking for it from a couple of days. Your blog post is very
    useful for App store optimization. Keep sharing more and more stuff. Thanks

  • cat mario online

    Great article! I just wanted to say this post is right on the money. Apps are difficult to market, and games specifically have there own challenges. Video is definitely one of the best tools to get started with, and search engines love video. Most apps need explanation with a voice over, but most games dont, so you really need to present the game play in an enticing wayand keep it short. You can make one yourself easily with your developer tool and a decent screen recorder. It takes some time but its well worth it. You
    could also just pay somebody to do it. I personally have used blue fortress media to make mine, but I know there are other good ones like appvj, wyzowl, and demo fuck. Either way good luck to you! And once again great article.
    cat mario online

  • cat mario online game

    This article was highlighted in a most recent email from
    analytics and drew me toward it.

    Have to agree with the points, albeit point One, is far less
    effective today than it was 9-10 months ago when google started masking
    keywords for people who have signed into google. In fact that seriously hampers
    point One, and requires a lot of sophisticated work arounds to grasp this
    critical point. Unfortunately it will continue to get worse over time.

    We definitely focus on point 5 for a critical point. The
    above referenced business and some of our others are very attached to search
    and because of that naturally google. We work all the time to review how our
    off line efforts reflect bottom line results.

    Just reviewed a business re: August results this year and
    last. Noticed a marked difference and one reflection had to do with some
    offline advertising which may or may not have contributed to a significant
    change in revenues.

    Now here is a different perspective that we had using–not
    only analytics, but our in house analysis of results and adwords along with

    The business is local and regional. We noticed “impressions”
    was way down for a critical geo portion of the market in adwords. Other
    locations were consistent.

    We checked analytics for the two comparative time periods
    …and yep not only less people thinking about the topic via adwords…but the geo
    portion of analytics told us less visits to the site.

    We had less sales that corresponding month from that target
    geo region.

    Meanwhile in the comparative month…we had run a newspaper
    campaign. Definitely insights that helped us with regard to understanding off
    line results.

    thanks for the article.

    <a href="; catmario online thanks

  • Thanks for sharing your ideas. I’d also like to express that video games have been ever evolving. Better technology and innovative developments have served create authentic and fun games. These kinds of entertainment games were not really sensible when the actual concept was first of all being tried. Just like other kinds of electronics, video games also have had to grow via many decades. This itself is testimony on the fast continuing development of video games.
    go here