Google’s New Result Page Design – How You Will Be Affected

Maybe you have already noticed that Google’s search result pages now look much cleaner and simpler. And simply more beautiful. The sidebar has disappeared, more whitespace has been added and more visual results are being pushed to the top of…

Permalink
Posted: November 8, 2012
Categories: News, SEM
Comments: 0
Author: Daniel Bulygin

How Google Analytics’ New Remarketing Feature Brings Back Lost Site Visitors

If you don’t have an ad block plugin installed, then you should be very familiar with banner ads. They basically throw products and services “in your face”. More and more times, these ads serve content that is very familiar to…

Permalink
Posted: October 19, 2012
Categories: SEM
Comments: 0
Author: Marc Knoll

How to Leverage Google’s New Adwords Matching Behaviour

Just a few months ago (April 2012) Google announced it’s new matching behaviour for Phrase Match and Exact Match – Near Match. Google’s official blog post describes the changes quite detailed, but somehow this topic still causes some confusion among…

Permalink
Posted: October 8, 2012
Categories: Online Marketing, PPC, SEM
Comments: 0
Author: Daniel Bulygin