Do you remember when you scanned a QR code the last time?
I don’t – simply because most marketers place them at the most ridiculous places. Or they simply offer no added value to me as a customer. Toronto-based start-up Qriket came up with the idea to offer money incentives for scanning QR codes.
The idea behind Qriket is quite simple: After downloading and installing the app from the App Store, users need to sign-up and are then able to scan QR codes whenever and wherever they find them. By doing this, the so-called Qriketers are able to win instant cash prices from $0.10 to $50.00.
The business is financed by companies hoping for more user engagement based on QR codes. This could either mean direct interaction after scanning the QR code or placing business-relevant QR codes within or close to the point of sale.
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Are QR codes still alive or already dead?
After the company was founded in December 2011 it has paid out over $550,000.00 to its users in the last months. After spending a few minutes watching the live ticker on the Qriket website, it seems like most cash prizes are around $0.10 and $0.20. Keeping in mind how many QR codes I see every day, I think Qriket users are able to make a few extra bucks on a daily basis. But I’m not sure if they really would want to spend time looking for QR codes and scanning every single one of them.
I personally don’t like the idea of “resurrecting” QR codes again, because I think that new technologies like NFC offer far more possibilities to create a great engagement experience with customers. What do you think? Would you begin to scan QR codes (again) in hope of winning the big prize?
Update: October 12, 2021
Is Qriket App Shut Down?
Ever since the Qriket app started, it was used by millions of users. However, 2 years back in 2019, it stopped working for some reason.
Soon after that, the Qriket app vanished from Google Play Store & iOS App Store. Even though no official announcement was made, I enquired & found out its social media handles to be missing or deleted.
Later I come to the conclusion that the app shut down its services after providing the app for a decade between 20009-2019. I would have liked to see an official announcement of the Qriket app shut down.
But nonetheless, today in 2021, you can use the following apps similar to Qriket on your smartphone:
- Big Time
- Ko Trivia
- Lucky Day
P.S. Not just Android or iOS-based smartphones, you can use these money-making apps on your Windows & Mac OS PC.
Have you used either of these apps on your device? If yes, how was your overall experience?
Do let us know in the comments section given below.